Shopify bans all vape products, and stores suspension began July 8, 2026
Shopify notified US merchants on June 24 that it no longer supports the sale of Electronic Nicotine Delivery Systems (ENDS). Sellers got two weeks: remove every affected product by July 8, 2026 UTC or face suspension.
Written by Alex Lamachenka
Head of DemandGen
Published
Right now, vape and tobacco online sellers are looking for an alternative platform or are already migrating to one. But replatforming is only half the problem.
When a Shopify store shuts down, the tax setup behind it shuts down too: checkout stops calculating sales tax, while state registrations, filing deadlines, and other sales tax obligations all stay live.
What happened
Letters from legal@shopify.com went out on June 24. The key facts:
- All Electronic Nicotine Delivery Systems products must be removed by July 8, 2026 UTC: e-cigarettes, e-liquids, vaporizers, parts, and refills, “irrespective of their content.” That includes zero-nicotine and FDA-authorized products.
- This is a policy change enforced through Shopify’s Terms of Service and Acceptable Use Policy, following a November 2025 letter from 25 state attorneys general and the City of New York demanding action on illegal e-cigarette sales. [1]
- The list of flagged products in your Shopify store admin will be highlighted. It is “not an exhaustive list,” based on Shopify’s letter, so more products can be flagged later. Shopify decides what counts as ENDS, which leaves accessory sellers in a gray zone.
- An appeal process exists, but Shopify published no criteria or timeline. Don’t build your plan around it.
More states are raising vape taxes in 2026
The Shopify ban landed in the middle of the most aggressive state-level tightening the vape category has seen.
Three official documents from this year show the pattern:
- Washington expanded its tobacco products tax to all nicotine products, including synthetic nicotine, at 95% of the selling price, effective January 1, 2026. The Department of Revenue’s special notice also requires retailers and distributors to report pre-existing nicotine inventory on their first 2026 return, with no credit for vapor taxes already paid. [2]
- Maine raised its tobacco products tax, which covers vapor products, from 43% to 75% of cost price, effective January 5, 2026. [3]
- Tennessee began taxing vapor products on July 1, 2025 (10% of wholesale for open systems, $0.07/mL for closed systems) and published its certified vapor product directory on January 1, 2026. Retailers had 60 days to pull unlisted products from shelves. [4]
The pattern is simple: vape taxes are going up, more products are being pulled into them, and some states now keep official lists of what can be sold at all.
Shopify’s decision didn’t come out of nowhere. It’s a reaction to this same pressure. And moving to a new platform won’t make it go away, because these rules follow your business, not your storefront.
Why this matters for sellers
If you’re one of the affected stores, you’re not just migrating a storefront. You’re rebuilding a tax stack, and it has three layers:
- Sales tax. When your store goes, Shopify Tax goes with it. Your new platform needs sales tax calculation and filing set up before you start selling again. And switching platforms doesn’t reset anything with the states: you’re still registered, you still have nexus, and your returns are still due.
- Excise tax (a separate tax on specific products like vapes and tobacco, charged on top of sales tax and usually on the wholesale price rather than at checkout). 34 states and DC apply it to vape products, with rates as high as 95% in Minnesota and Washington. Several states tax per milliliter, which means your product data needs volume attributes your new platform must carry.
- The PACT Act (a federal law regulating the shipping of cigarettes and vape products to customers in other states; it has covered vapes since 2021). [5] If you ship vape products across state lines, you must register with the ATF and with every state you ship into, send each of those states a monthly sales report, and keep records for four years. The United States Postal Service won’t carry your packages, so you’ll need a private carrier.
What sellers should do
If Shopify’s letter landed in your inbox, here are the five things to handle. None of them take long, and the expensive mistakes in a forced migration usually come from skipping the unglamorous steps, not from picking the wrong platform.
- Pull your order history before you lose admin access. Everyone remembers the product catalog and the customer list. The thing sellers forget is that order history is their sales tax record. States can open an audit years after the store is gone, and record-keeping requirements for sellers shipping these products run 4 years. Getting that data out of a live admin panel takes an afternoon. Getting it out of a suspended account takes support tickets.
- The Shopify change isn’t just a platform decision. It’s also your chance to pick a new sales tax provider. You’re rebuilding checkout anyway, so switching now costs nothing extra. It can even leave you better off: if your new provider is a Certified Service Provider in the Streamlined Sales Tax (SST) program, like TaxCloud, filing in 24 states is free. A forced migration is not an ideal situation, but many sellers can use it as an opportunity to optimize their stack and reduce operational costs.
- Keep filing in every registered state. A suspended store doesn’t pause your filing calendar. States expect returns, even $0 returns, until you formally deregister. Missing them creates penalties on revenue you didn’t even earn.
- Check your product classifications on the new platform, not just the tax toggle. Selling vape and tobacco products through your new ecommerce platform can work differently than it did on your Shopify store. After you import your catalog, products usually land as “default goods.” If you start selling like that, you’re most likely collecting the wrong tax. And since states treat these products differently, you need to be extra careful: you won’t notice the problem until the first notices start coming. Test checkout in your highest-volume states before turning full traffic on.
- Budget the excise layer as its own line item. State excise taxes on vape products sit outside what sales tax tools calculate, and the monthly state reporting that comes with shipping these products doesn’t pause while you migrate. Line up that provider with the same urgency as the storefront.
Official Sources:
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1.
The State of California Office of the Attorney General. The City of New York Law Department. Illegal e-cigarette sales. Source link
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2.
Washington State Department of Revenue Nicotine products are now subject to the tobacco products tax. Source link
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3.
Maine State Legislature Title 36: TAXATION. Part 7: SPECIAL TAXES. Chapter 704: TOBACCO PRODUCTS TAX §4403-A. Source link
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4.
Tennessee Department of Revenue Vapor Products are Subject to Tax Effective July 1, 2025. Source link
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5.
Bureau of Alcohol, Tobacco, Firearms and Explosives Prevent All Cigarette Trafficking (PACT) Act. Source link
Other US Sales Tax Updates
Georgia county sales tax rate changes effective January 1, 2026
Georgia has announced multiple county-level sales tax rate changes effective January 1, 2026. Sellers should review affected counties and confirm rate updates before the new year.
Texas local sales tax changes effective January 1, 2026
The Texas Comptroller announced local sales and use tax changes effective January 1, 2026, affecting select city, transit district, and combined area jurisdictions due to annexations and district boundary updates.
North Dakota announces new local tax rates for 2026
Effective January 1, 2026, North Dakota is updating local sales tax rates in Sherwood, Surrey, Medina, and Walsh County. If you make sales in these areas, check your rates and update your system.