“Any Shopify brand that’s starting to grow should not be spending time figuring out sales tax.” — Christopher Whelan, Founder of nama
Nama success at a glance
- 30+ states
- Managed for registration, nexus tracking, and filing
- 100%
- Reduction in time spent manually researching and filing sales tax
- Industry
- eCommerce Hemp-derived Edibles
- Location
- New Jersey
- Website
- namacbd.com
- Integration
- Shopify
Scaling Fast—But Sales Tax Was Slowing Them Down
Nama, a hemp-derived edibles brand based in New Jersey, has grown rapidly since launching in 2021. With nationwide reach and an expanding product line, the brand needed a way to manage increasingly complex sales tax requirements, especially as it began to trigger nexus in dozens of states.
By integrating with TaxCloud, Nama found a scalable, reliable partner to handle sales tax filing, and compliance.
Challenge
Manual Filings, Nexus Confusion, and a Growing Compliance Burden
As Nama’s sales grew beyond its home state, managing sales tax manually became time-consuming and error-prone.
- Manual filing complexity: New York alone required separate filings for each county, making quarterly returns “a headache.”
- Expanding nexus obligations: The team was quickly approaching thresholds in 30+ states.
- Limited bandwidth: Even hiring someone internally would have required founder oversight.
“I dreaded filing in New York every quarter. New Jersey was straightforward, but New York was just a ton of nitty-gritty work.”
Chris considered traditional accountants but found them too reliant on outdated processes like paper forms and email. What he needed was automation, and a system that could plug directly into Shopify.
Solution
Plug-and-Play Tax Compliance, Built for Shopify Growth
- Seamless Shopify integration
“The ability to plug right into the website was awesome. Everything funnels into TaxCloud, and it’s off our plate.” - Automated nexus detection
“Every state has a different threshold. Instead of tracking manually, we just check the dashboard.” - Onboarding & registration support
“Each state has its own interface and quirks. TaxCloud made sure everything was registered properly, and that’s huge.” - Responsive support
“No cookie-cutter replies. We always get a real person who responds directly and solves the issue.”
Results
30+ States, Zero Headaches, and More Time to Grow
TaxCloud helped Nama go from managing tax manually in two states to confidently handling compliance in 30+ jurisdictions.
SST Cost Savings
As a Certified Service Provider for the Streamlined Sales Tax (SST) program, TaxCloud helps Nama file at no cost in participating states.
“That’s been 100% helpful, saving time and money, both.”
Time Savings
Chris and his team no longer waste hours researching thresholds or making government calls. TaxCloud’s dashboard shows real-time data, and filings are automated.
“The most valuable resource is time. And we’ve saved a lot of it.”
Peace of Mind
Filing accuracy is no longer a worry. TaxCloud integrates with Shopify to manage sales tax data and ensure accurate filing.
“We know we’re not overpaying or underpaying. That’s peace of mind.”
Streamlined Registrations
Nama leveraged TaxCloud’s onboarding services to register in multiple states, saving hours of paperwork and ensuring compliance from day one.
“Doing that internally would’ve been a huge time drag.”
Why it Matters
Why Every Shopify Brand Shouldn’t Wait on Sales Tax
“If you’re growing beyond your home state, talk to TaxCloud. Every minute spent on sales tax is a minute not spent on your product, your customers, or your brand. And eCommerce moves fast—you need to move faster.”
Learn from other successful brands using TaxCloud
“TaxCloud for QuickBooks Online is the right-sized solution for businesses like ours“
Music Direct reduces time spent on compliance from two weeks to one day with TaxCloud