“Using TaxCloud has helped us to maintain compliance effortlessly, and focus on our core mission of empowering redheads”

Introduction

In 2011, sisters Adrienne Vendetti and Stephanie Vendetti Thomas founded How to be a Redhead, a pioneering beauty and fashion platform specifically for redheads.

Industry

Beauty & Fashion

Location

USA

Website

howtobearedhead.com

Integration

Shopify

Over the years, they have built a vibrant community and launched a successful product line, including beauty boxes and a book.

As their business grew, managing sales tax compliance became increasingly complex and time-consuming.

Recently, they participated in Shark Tank Season 15, Episode 14, and received investment from one of the sharks, further boosting their growth and enabling them to focus more on their core mission.

Challenge

Navigating tax compliance complexities

How to be a Redhead faced significant challenges in managing tax compliance across multiple states as their business expanded. Accurate tax calculations and compliance were critical to their operations.

“Handling tax compliance manually was becoming overwhelming. We needed a reliable solution to manage the complexities of sales tax across various states,” explained Adrienne Vendetti, Co-Founder of How to be a Redhead.

Additionally, a major business change complicated matters when the company obtained a new EIN effective March 2024. They required support in transitioning registrations and filings from the old EIN to the new one without disrupting their operations.

Given these challenges, it was clear that an advanced tax management solution was essential to automate compliance so they could focus on growing their brand.

Solution

Selecting TaxCloud for tax compliance

How to be a Redhead chose TaxCloud for its easy integration with Shopify, and cost savings with filing through the Streamlined Sales Tax (SST) program.

“TaxCloud’s integration with Shopify was seamless, and their SST program significantly reduced our costs,” said Stephanie Vendetti Thomas.

TaxCloud’s capability to ease compliance across multiple jurisdictions transformed their approach. The SST program and TaxCloud’s filing provided additional cost savings. The seamless integration allowed for tax management, reducing manual errors and saving valuable time.

In addition to simplifying multi-state tax compliance, TaxCloud provided crucial support in transitioning to their new EIN. The platform ensured a smooth transition by helping them close out registrations under the old EIN and register for the new one, maintaining uninterrupted filing across states.

Marketplace Integration

Expanding reach and efficiency

How to be a Redhead integrated TaxCloud with Shopify, ensuring consistent tax compliance across all their sales channels. This integration allowed them to focus on expanding their product offerings and growing their community.

“The integration with TaxCloud and Shopify was so easy. It allowed us to focus more on our business growth while ensuring tax compliance,” Adrienne Vendetti explained.

The ability to manage tax compliance across various platforms from a single solution simplified operations and enhanced overall efficiency.

Results

Achieving remarkable growth and compliance efficiency

Since integrating TaxCloud, How to be a Redhead has experienced significant improvements in both revenue and operational efficiency.

The automation of tax compliance has led to a noticeable reduction in tax-related errors, supporting the overall scalability of the business.

“Using TaxCloud has enabled us to maintain compliance effortlessly, allowing us to focus on our core mission of empowering redheads,” remarked Stephanie Vendetti Thomas.

The combination of their platform’s unique focus and TaxCloud’s reliable tax management solution has enabled How to be a Redhead to focus on growth without the burden of manual tax compliance.

Future

Continuing innovation and expansion

With a dedication to ongoing improvement, How to be a Redhead is optimistic about the future. They plan to attract even more subscribers and customers, ensuring they have peace of mind regarding sales tax compliance.

By leveraging TaxCloud’s robust capabilities, How to be a Redhead aims to simplify tax management and support the growth of their community.

“TaxCloud’s dependable and scalable solution gives us the confidence to expand our reach while ensuring seamless tax compliance,” stated Adrienne Vendetti.

How to be a Redhead is committed to innovating and expanding their platform to thrive in the competitive beauty and fashion industry.